When you start your business, you often have to do everything yourself, but as you settle in to business, it can be a good idea to outsource some of your tasks. This not only leaves you free to concentrate on others areas - doing the actual job or planning a strategy for the future - but also means these tasks are put in the hands of experts. We are all good at our speciality but not necessarily good at everything so it makes sense to give those tasks to people who are good at them. This is
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If you want a booming business, by far one of the best forms of advertising is word of mouth referrals. Word of mouth marketing tends to be more successful than print or social media advertising, and if you can capture the local market, you will find new business comes easily. Why word of mouth is better Trust: Studies show that people are more likely to trust a business, product or service recommended to them by someone they know. People believe that friends and family will give them good
If you don’t plan your week, events, tiny jobs and “busy work” can tend to overtake you leaving you little time for actually getting on with the things you need to do. One good way of making sure you get everything done, is to plan your week before you start. Take time on a Sunday evening or Monday morning to check through everything you need to do and put it in a schedule. Start with the big things The first thing to put into your schedule is everything that is already set for the week.
Do you listen to music while you work? If not, there’s plenty of compelling research that suggests you should. Here are some great reasons to add a soundtrack to your workday. It improves your mood: Listening to music you love causes your brain to release dopamine, a hormone that is related to feelings of reward and pleasure. And if you sing along, your brain can also release oxytocin, the same hormone that is used in parent/child bonding – sometimes called the “cuddle” hormone. It helps
When it comes to opening a business, every single step of the process takes both time and money. Forty-two percent of startups fail within the first four years and one of the most commonly cited management mistakes is underestimating time requirements. The resources of startups are stretched thin with a small team managing accounting, financials, marketing, sales, product and design services, logistics and supply chain management, and more. With your focus getting pulled in a million
Regardless of the kind of business you’re running, chances are you spend at least a portion of it sitting at your computer. And, according to numerous studies, too much sitting is extremely bad for you. In fact, in 2014, The Huffington Post declared that sitting was the new smoking, and workers worldwide began to opt for standing desks to battle the negative effects of sitting. However, a recent study has revealed that standing all day is also bad for you. So, what’s the story? Do you need a
I know what you are thinking - it’s the weekend, who wants to be thinking about work when there are other things that could be done like fishing or surfing or reading or gardening. But, while it is important to take time away from work and get some R&R, a little bit of weekend planning can really help your week run smoothly. If you run your own business Monday to Friday, spending just one hour or two on a Sunday afternoon or evening can set you up for the following week. Here are some
Have you ever heard the phrase working ON your business is as important as working IN your business? When you run your own business, especially when you are new to being a sole trader or owning your own small business it can be tempting to (or perhaps you think you have to) do everything yourself. But spending all your time concentrating on the minute details of the day to day business leaves little time for anything else. As a business owner trying to do everything yourself also risks
If you work as a freelancer or sole trader, it is easy to become isolated in your work - especially if your industry is one where you can work alone most of the time, only interacting with clients occasionally via email. Isolation is bad - but countering doesn't have to be difficult. Here are a few things to try… Change your work environment: This is especially good advice for people who work mainly on the computer or in paperwork. If you usually work from home, think about switching up your
So you’ve decided to start your own small business. What do you need? Business cards, a phone number, a Facebook page, and perhaps most importantly, a website. In an age where customers are increasingly likely to research and make their purchases online, it’s important to have an attractive site that showcases what you do. If you don’t have bundles of start-up cash to spend on a website designer, there are some great free options to get you off the ground and onto the World Wide